What really matters when
choosing an Ottawa real estate agent? Depth of experience, certainly. Track record,
naturally. Professionalism, definitely.
Emotions play into the
decision, too: good personal rapport between you and your agent generally
translates to a better all-over experience.
But there’s one factor
that shouldn’t carry as much weight as it often does. More and more, I’m seeing
agents promote themselves as “neighbourhood experts”, suggesting that they have
the inside scoop on a given part of the city because it’s their home turf.
I can hear you thinking:
“But I’m looking to move to Awesometown! Why wouldn’t I want to hook up with an
agent who’s lived in Awesometown for fifteen years?”
Well, if that agent
happens to check all the other boxes, by all means. But what exactly is it that
a self-appointed “neighbourhood specialist” can offer you?
A good agent, regardless
of where they live, will use all possible resources to research the heck out of
a neighbourhood. A good agent will understand the trajectory of a
neighbourhood: where it’s been and where it’s headed. A good agent will lay the
groundwork with the numbers – finding “comparables”, as well as statistics on
local schools, demographics and taxes – and build out from there.
True, “neighbourhood
experts” may know which diner has the best coffee. But, more to the point, are
they able to be objective about market values of homes to which they have an
emotional connection? Are they able to steer clients towards alternative,
promising neighbourhoods if the numbers just aren’t coming together? On
occasion, small playing fields lead to tunnel vision.
Consider this: suppose an
agent does possess “insider knowledge” about a certain school, street or
neighbour. If that knowledge would discourage a purchase, will it necessarily
make it to your ear?
Realistically, all real
estate agents have zones where their business is concentrated. However, as a
realtor based in downtown Ottawa, I’ve helped clients find and sell properties
throughout the region, and far beyond the city limits. I do my homework and
we’re off, taking my expertise along with me.
The takeaway? Any agent
worth her salt can help get you the right house in the right part of town.
There’s no need to run screaming from those who claim to be neighbourhood
experts; just stay clear-eyed, and don’t give that claim more weight than it
deserves.
Visit www.bennettpros.com for all your real estate needs!